Buying a domain is as important as creating a user-friendly website online. Numerous factors are put into consideration while buying a domain for your business such as a suitable domain extension, and a simple URL, among others. Apart from the aforementioned, a lot of factors should be considered while selecting the best domain for your business. In this article,
we will share a few significant points that will help you purchase an
appropriate domain for your business. Read on and enlighten yourself with our
brief domain name buying guide.
Extension
There are numerous debates regarding which extension should
be selected and the conclusion of every debate was a .com extension. A large number
of users automatically assume your extension to be .com in most cases, which is
one reason why it is advisable to select a .com extension. Also, it is
considered ideal because it is neutral and does not project anything in
particular such as edu.in extension. Apart from the afore-mentioned, you may
also select a country specific URL such as .au.in for Australia and .ca for
Canada.
Keyword
Although, it is advisable to keep the same name for your
domain URL and your company. You may also use one of your targeted keywords
while creating the domain URL. Just make sure to keep it grammatically correct
and also ensure that the keywords you are using make sense.
Easy to remember
While selecting a domain name for your e-business, always
keep the users in mind. Think whether your domain name is easy to remember and
pronounce. Do not use hyphens and capital letters as these will make it appear
complicated. Instead, use simple words that are easy to remember, spell and
pronounce.
Used domain
Have you always wanted a certain domain name but it is taken
by someone else? You do not need to feel disappointed about that. A lot of
domain registration companies may help you find an expired domain that is used
by some other organization. Also, a lot of companies sell their domains for
cost-effective prices. Consult your service provider to find out if your
favorite URL is in the market for purchase.
Conclusion
Domain selection is not just another step; it is one of the
most important steps that should be considered even before you begin to design
a website. Make sure that the domain name you are selecting is simple, matches
with the theme of your business and spelled correctly.
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